(WOR) Worthington Industries, Inc. Business Model Canvas Research

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(WOR) Worthington Industries, Inc. Business Model Canvas Research

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Worthington Industries: A Clear, Actionable Business Model Snapshot

Unlock the full strategic blueprint behind Worthington Industries, Inc.'s business model. This concise Business Model Canvas reveals how the company creates value, serves key customers, and manages its cost and revenue drivers in a competitive market. Perfect for investors, analysts, and strategists seeking a clear, actionable snapshot. Get the full version for deeper insight.

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Partnerships

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Steel mills and flat-rolled suppliers

Worthington Industries relies on steel mills and flat-rolled suppliers to secure coil feedstock for value-added processing, and that link supports its automotive, appliance, construction, and energy demand base. In fiscal 2025, this upstream chain remained central to its steel model, where supply quality, grade mix, and volume discipline drive margin more than raw steel pricing.

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Industrial OEM customers

Industrial OEM customers across 7 end markets, automotive, aerospace, agriculture, appliance, construction, energy, and heavy-truck, shape Worthington Industries, Inc.'s product specs, volumes, and quality rules. Their recurring orders support long supply ties and steadier plant loading, which matters in cyclical industrial demand.

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Gas producers and distributors

Worthington Enterprises’ Building Products and Sustainable Energy Solutions units depend on gas producers and distributors for cylinder supply, gas containment, and fueling-system parts. In FY2025, this partner base helped support recurring service and replacement demand as gas-related applications stayed tied to Worthington Enterprises’ roughly $3.1 billion sales base.

Retailers and industrial distributors

In FY2025, Worthington Industries, Inc. used retailers and industrial distributors to push Consumer Products to end users, widening reach for Coleman, Bernzomatic, and Balloon Time across North America. This partner-led channel mix supports 3 major brands and broad market coverage without heavy direct-to-consumer cost.

  • Retailers lift consumer access.
  • Distributors extend North America reach.
  • Brands: Coleman, Bernzomatic, Balloon Time.

Logistics and service providers

Worthington Enterprises’ fiscal 2025 net sales were about $1.2 billion, and its steel, cylinder, and engineered systems work depends on logistics partners for transport, warehousing, and field service across a broad operating footprint. Service providers also help with installation, maintenance, and compliance, which matters when products move through industrial, consumer, and international channels.

  • Moves steel and cylinders faster
  • Supports warehousing and delivery
  • Handles installation and maintenance
  • Keeps compliance costs in check
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Worthington’s FY2025 Partners Power Supply, Reach, and Sales

Worthington Industries, Inc.’s key partners in FY2025 were steel mills, flat-rolled suppliers, OEM customers, retailers, distributors, and logistics/service firms. These links secured coil feedstock, set product specs, and widened reach across industrial and consumer channels, supporting about $3.1 billion of Worthington Enterprises sales and $1.2 billion in net sales from its consumer and gas-related units.

Partner Role
Steel mills Feedstock supply
OEMs Specs and volume demand
Retailers/distributors Market access
Logistics/service firms Delivery and support

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Activities

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Flat-rolled steel processing

The Steel Processing division refinishes and adds value to flat-rolled steel for multiple end markets, plus contract work for mills and industrial customers. It is a core scale-and-quality activity: Worthington Industries, Inc. has used this model across a large North American steel platform, with fiscal 2025 results driven by volume, mix, and processing efficiency.

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Manufacturing cylinders and tanks

Worthington manufactures refrigerant cylinders, LPG cylinders, well water tanks, and expansion tanks for gas, water, and building uses. This activity depends on tight tolerances, strict safety checks, and steady throughput to keep quality consistent across high-volume metal fabrication.

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Consumer goods production

Worthington Enterprises’ Consumer Products segment turns out tools, outdoor living gear, and celebration items, and its branded lines matter because they drive volume and shelf space. In FY2025, the company reported about $1.2 billion in net sales, while product design, packaging, and brand management stayed central to protecting pricing and retail presence.

On-board fueling and gas containment solutions

Worthington Industries, Inc. uses its Sustainable Energy Solutions unit to build on-board fueling systems and provide engineering and technical service for safe gas storage, transport, and distribution. This activity supports clean-fuel and industrial-gas customers with containment products built for high-pressure use and compliance-critical handling.

  • On-board fueling systems
  • Gas containment and storage
  • Transport and distribution support
  • Engineering and technical service

Supply chain and contract processing management

Worthington Industries, Inc. coordinates sourcing, plant operations, and delivery across its portfolio, so supply, production, and shipping stay aligned. Contract processing for mills and major industrial consumers is a separate activity, and the company has to keep quality, timing, and cost tight to protect margins.

  • Sourcing and plants stay synchronized
  • Contract processing serves large industrial buyers
  • Quality, timing, and cost drive execution
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Worthington’s FY2025 Consumer Products: $1.2B Sales, Execution Matters

Worthington Industries, Inc. key activities are steel processing, metal fabrication, and engineering for pressure cylinders, tanks, and on-board fueling systems. In fiscal 2025, Consumer Products generated about $1.2 billion in net sales, and execution still depended on sourcing, plant throughput, and tight quality control.

FY2025 metric Value
Consumer Products net sales about $1.2 billion
Main activity focus steel processing, fabrication, engineering

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Resources

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Four operating divisions

In fiscal 2025, Worthington Industries, Inc. used four operating divisions: Steel Processing, Consumer Products, Building Products, and Sustainable Energy Solutions. That mix spread demand across industrial and consumer end markets, with each division adding different revenue streams, from metal processing and branded goods to building systems and energy-related products.

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Manufacturing facilities and equipment

Worthington Industries, Inc. relies on plants, processing lines, fabrication assets, and assembly equipment to convert steel, make cylinders, and build consumer goods. This is a capital-heavy model, so FY2025 spending on manufacturing capacity and upkeep remains a core driver of output and margins.

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Brand portfolio

Worthington Enterprises’ brand portfolio includes 10 names such as Coleman, Bernzomatic, Balloon Time, Mag-Torch, and Level5, giving the Company strong shelf recognition and better channel access in consumer products. Brand equity supports pricing power and repeat purchase behavior, which matters most in FY2025 consumer-led sales.

Technical engineering know-how

Technical engineering know-how is a core resource at Worthington Industries, Inc., because steel processing, gas containment, and fueling systems all depend on tight specs, safe designs, and application fit. This capability helps the industrial businesses differentiate on performance and compliance, not just price.

  • Supports product safety and spec compliance
  • Improves gas and fueling system performance
  • Creates a clear industrial edge

Columbus Ohio headquarters

Worthington Industries, Inc. keeps its corporate headquarters in Columbus, Ohio, where it runs strategy, finance, operations oversight, and core corporate functions. With two operating segments in FY2025, centralized leadership helps align capital allocation, risk control, and execution across the portfolio.

  • Columbus HQ anchors corporate control
  • Supports strategy and finance
  • Coordinates two FY2025 segments
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Worthington’s 10 Brands and 4 Divisions Drive FY2025 Strength

In fiscal 2025, Worthington Industries, Inc. key resources were its 10-brand portfolio, four operating divisions, and plant and processing assets across steel, consumer, building, and energy markets. The Company also kept engineering know-how and Columbus, Ohio headquarters to support product safety, capital control, and execution across 2 operating segments.

Key resource FY2025 data
Brand portfolio 10 brands
Operating structure 4 divisions, 2 segments
Core assets Plants, lines, assembly equipment
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Value Propositions

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Value-added steel processing

Worthington converts flat-rolled steel into higher-value processed material, giving customers tighter quality, consistency, and application-specific supply. In fiscal 2025, Worthington Steel reported about $3.0 billion in net sales, showing the scale of this processed-steel channel and how it helps reduce customer handling and in-house processing work.

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Multi-market industrial supply

Worthington Industries, Inc. serves seven end markets: automotive, aerospace, agriculture, appliance, construction, energy, and heavy-truck. That breadth lets customers buy from one supplier for many needs, with less dependence on any single market.

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Trusted consumer brands

Worthington Industries, Inc.'s Consumer Products unit leans on trusted names like BernzOmatic, Garden Weasel, and Balloon Time, so buyers can pick tools, outdoor living items, and celebration products fast. That brand familiarity helps it win shelf space and repeat purchases in retail channels, where quick recognition often beats a longer sales pitch.

Safe gas containment solutions

Worthington Industries, Inc. sells safe gas containment solutions through Building Products and Sustainable Energy Solutions for storage and transport uses where code compliance, reliability, and engineered performance matter most. Safety is the main buying trigger in these categories, because a single failure can stop operations and raise liability.

  • Safe storage and transport
  • Compliance-driven buying
  • Reliability and performance
  • Safety-first purchase driver

Integrated manufacturing and services

Worthington Industries, Inc. blends product manufacturing with contract processing and field services, so customers can source products, systems, and support from one supplier. That one-stop model cuts handoffs and boosts operating efficiency; in fiscal 2025, Worthington Enterprises reported about $1.1 billion in net sales.

  • One supplier for products, systems, and support
  • Manufacturing plus contract processing
  • Field services improve convenience
  • Reduces coordination time and cost
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Worthington: Scale in Steel, Safety, and Trusted Consumer Products

Worthington Industries, Inc. value comes from turning steel and gas-handling products into safer, code-ready, lower-handling solutions for industrial and consumer buyers. Fiscal 2025 net sales were about $3.0 billion at Worthington Steel and about $1.1 billion at Worthington Enterprises, showing the scale behind its processing, branded products, and system support.

Value proposition 2025 support
Processed steel $3.0B net sales
Branded consumer products Trusted shelf names
Safe gas containment Compliance-led buying
One-stop supply $1.1B net sales
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Customer Relationships

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Long-term B2B contracts

Worthington Industries, Inc. leans on recurring B2B supply agreements with industrial customers, which helps lock in volumes and makes plant scheduling easier. In fiscal 2025, the Company generated about $1.2 billion in net sales, and contracted demand matters most in its steel and gas-related segments.

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Technical support and specification help

Industrial customers rely on Worthington Industries, Inc. for application guidance, and its engineering and service teams help match specs to the job. In fiscal 2025, that support sat inside a business that generated about $3 billion in net sales, so technical help also lowers buyer risk on high-volume orders.

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Brand-led consumer loyalty

Worthington Enterprises’ Consumer Products depend on repeat buys, so familiar brands keep shelf demand and trust high. In fiscal 2025, net sales were about $1.2 billion, and that scale shows why packaging and product quality matter: they help turn one purchase into the next.

Distributor-managed relationships

Worthington Industries, Inc. relies on distributor-managed relationships for a large share of sales, so channel partners shape inventory, pricing, and shelf placement. In fiscal 2025, Worthington Enterprises posted about $3.2 billion in net sales, and this scale makes distributor execution a key part of customer access.

  • Distributors and retailers hold key customer ties
  • Inventory and pricing need tight coordination
  • Channel execution affects sales and merchandising

After-sales service and maintenance

After-sales service and maintenance matter at Worthington Enterprises because fueling systems, containment solutions, and some building products need ongoing inspection, replacement, and compliance support after install. In fiscal 2025, this helps protect recurring demand and retention across a portfolio that serves critical-use applications.

These service ties extend beyond the first sale, so they reduce churn and keep Worthington Enterprises close to customers when safety, code, or uptime issues come up. That makes maintenance a relationship driver, not just a support cost.

  • Ongoing service supports retention.

  • Replacement cycles create repeat revenue.

  • Compliance help strengthens customer trust.

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Worthington’s $3.2B Sales Powered by Sticky B2B Relationships

Worthington Industries, Inc. keeps customer ties close through long-term B2B supply contracts, distributor links, and service support that helps repeat orders. In fiscal 2025, the Company posted about $3.2 billion in net sales, and its customer mix made channel execution and technical help key to retention.

Fiscal 2025 Value
Net sales About $3.2 billion
Core relationship model Contracts, distributors, service
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Channels

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Direct industrial sales

Worthington Industries, Inc. sells directly to OEMs and large industrial customers across steel, cylinders, and engineered solutions, with fiscal 2025 net sales of about $3.2 billion. This channel supports account management and technical coordination, which matters when products are customized and specs change fast.

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Retail stores

Retail stores are a key route to households for Worthington Enterprises, Inc.'s Consumer Products brands, including Coleman, Bernzomatic, and Balloon Time. In fiscal 2025, Consumer Products generated about $647 million of net sales, and shelf placement is a direct driver of brand awareness and unit volume.

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Industrial distributors

Industrial distributors help Worthington Industries, Inc. move steel-related products, cylinders, and service offers into local and regional demand centers, widening market reach and keeping stock close to customers. In fiscal 2025, this channel supported a business that reported net sales of $1.1 billion in Q3 and $3.0 billion year to date, showing how distributor coverage helps preserve inventory availability and sales flow.

Contract processing arrangements

Worthington Industries, Inc. Steel Processing uses contract processing arrangements with mills and industrial customers, so the channel is built on ongoing service and throughput relationships, not only finished-goods sales. This model supports recurring volume and margin stability when customer melt and fabrication demand stays steady.

  • Mill and industrial contract services
  • Recurring throughput, not one-off sales
  • Supports service revenue and customer stickiness

Service and field support teams

In fiscal 2025, Worthington Enterprises reported about $3.1 billion in net sales, and service and field support help protect that base where Sustainable Energy Solutions and building products need installation, maintenance, and technical help. These teams keep assets safe and running, so uptime and customer trust stay high.

  • Installation and maintenance support
  • Technical help for field issues
  • Safety checks and uptime protection
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Worthington’s Sales Engine: OEM, Retail, and Distribution

Channels at Worthington Industries, Inc. are mainly direct OEM sales, industrial distributors, retail shelves, and service teams. In fiscal 2025, Worthington Enterprises posted about $3.1 billion in net sales, with Consumer Products at about $647 million and Steel Processing about $1.1 billion in Q3.

Channel Use FY2025 data
Direct OEM Custom industrial sales Core to $3.1 billion sales
Retail Household brands ~$647 million
Distributors Regional reach Supports $1.1 billion Q3 Steel Processing
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Customer Segments

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Automotive and heavy-truck manufacturers

Automotive and heavy-truck manufacturers buy processed steel and engineered materials from Worthington Industries, Inc. for parts that must meet tight specs and arrive on time. In fiscal 2025, Worthington Enterprises reported about $1.2 billion in net sales, and this segment’s demand moved with OEM build cycles, so steady supply and consistent quality matter most.

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Aerospace and energy firms

Aerospace and energy firms rely on Worthington Industries, Inc. for specialized steel and containment products built to tight specs, with work often tied to AS9100, API 650, and API 620 compliance. Worthington’s industrial processing fits these needs by delivering formed, tested, and traceable parts where a 1% defect rate can still mean major safety and cost risk.

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Agriculture and construction customers

Agriculture and construction buyers use steel and building-related products that need durability, fit-for-use specs, and long service life. U.S. construction spending was about $2.1 trillion in 2025, so these end markets add scale while still tracking cyclical demand.

Gas producers and distributors

Gas producers and distributors buy Worthington Industries, Inc. cylinders, tanks, and containment gear because safety, pressure ratings, and transport rules drive the purchase. These are recurring needs: cylinders get recertified, swapped out, and serviced on set cycles, so demand stays steady.

  • Safety-critical, regulated use
  • Recurring replacement and service
  • Supports industrial gas logistics

Consumers and DIY users

Households and DIY users buy Worthington Enterprises, Inc. tools, outdoor products, and celebration items, so shelf presence and brand trust drive repeat buys. In fiscal 2025, Worthington Enterprises, Inc. reported about $3.2 billion in net sales, and this consumer segment helps fill volume through holiday and outdoor-season demand.

  • Brand recognition drives conversion
  • Retail availability supports seasonal spikes
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Worthington’s Mix: Industrial Cycles, Recurring Gas Demand, and Retail Reach

Worthington Industries, Inc. serves OEMs in auto, heavy truck, aerospace, energy, and construction, where specs, safety, and on-time delivery drive sourcing. It also sells to gas users and consumers, so demand mixes cyclical industrial volume with steadier replacement and retail sales. In fiscal 2025, Worthington Enterprises posted about $1.2 billion in net sales and $3.2 billion in net sales across its consumer-heavy footprint.

Segment Buyer need 2025 signal
Industrial OEMs Tight specs Build-cycle tied
Gas and containment Safety, recertification Recurring demand
Consumer retail Brand, shelf space Seasonal spikes
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Cost Structure

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Raw material purchases

Raw material purchases are a major cost driver for Worthington Industries, Inc., with flat-rolled steel and other inputs tied to market pricing. In fiscal 2025, steel and supply availability still shaped production schedules, so swings in input cost and lead times directly affected margin control and planning.

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Manufacturing labor and overhead

Worthington Industries, Inc. must cover plant labor, supervision, maintenance, and overhead to run processing, fabrication, and assembly lines, so this cost base stays tightly tied to utilization and throughput. In fiscal 2025, margin discipline in metal processing still depended on keeping plants efficient, because even small labor or downtime swings can move gross profit fast.

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Energy and utilities

Energy and utilities are a material Cost Structure item for Worthington Industries, Inc., because steel processing and metal fabrication use heavy electricity, natural gas, and plant services. In 2025, industrial electricity in the U.S. still averaged roughly 8–9 cents per kWh, so tighter energy use can move margins fast in a business where steel conversion costs are already high.

Logistics and distribution

Worthington Enterprises’ logistics and distribution cost base is driven by freight and warehousing for steel and consumer products shipped across North America and overseas. In FY2025, net sales were about $3.0B, so small delivery gains matter: more reliable transport lowers rush freight, inventory holds, and service misses.

  • Freight and warehousing are core costs.
  • North America drives the main load.
  • Delivery reliability protects margins.

Sales, marketing, and compliance

Worthington Enterprises’ sales, marketing, and compliance spend supports consumer brands through channel support and industrial products through direct sales, certifications, and safety checks. In fiscal 2025, net sales were about $3.0 billion, so these costs are a core part of keeping shelf space, customer access, and regulated market entry.

  • Consumer brands need channel support.
  • Industrial lines need sales teams.
  • Certifications protect market access.
  • Compliance helps meet safety rules.
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Worthington’s FY2025 Margin Story: Tight Cost Control

Worthington Industries, Inc. cost structure in FY2025 was led by steel and other raw inputs, plant labor and overhead, freight, and energy. With net sales near $3.0 billion, tight control of input costs and plant utilization stayed central to protecting margin.

Cost item FY2025 note
Raw materials Steel and supply swings
Labor and overhead Plant efficiency driven
Freight and warehousing North America heavy load
Net sales About $3.0B
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Revenue Streams

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Processed steel sales

Processed steel sales are a core revenue base for Worthington Industries, Inc., driven by value-added flat-rolled steel sold under customer contracts and linked to industrial demand. In fiscal 2025, Worthington Steel reported about $3.2 billion in net sales, showing how large this stream remains in the company’s mix.

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Contract processing fees

Worthington Industries earns contract processing fees by converting steel for mills and large industrial customers, so revenue rises with tons processed, not just unit prices. In fiscal 2025, Worthington Enterprises reported about $3.1 billion in net sales, and this service-like stream helps offset swings in direct product sales.

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Consumer products sales

Consumer products sales at Worthington Industries, Inc. come from branded tools, outdoor living items, and celebration products, with brand strength helping repeat buys and retail sell-through. Seasonal demand still matters, since spring outdoor sales and holiday celebration volumes can swing quarter to quarter.

Building products sales

Worthington Industries, Inc. builds product revenue from refrigerant cylinders, LPG cylinders, well water tanks, and expansion tanks, with demand tied to gas and building markets and repeat replacement cycles. Safety and tight spec control matter because these are pressure vessels, and that keeps pricing linked to certification, durability, and code compliance.

  • Recurring replacement demand supports sales
  • Gas and building uses drive volume
  • Safety specs protect pricing power

Systems and service revenue

Systems and service revenue comes from Sustainable Energy Solutions’ on-board fueling systems, gas containment solutions, and related services. Installation, maintenance, and support add recurring income after the first sale, and this more technical mix tends to be stickier than one-time product sales. In FY2025, Worthington Enterprises kept this model tied to higher-margin service work.

  • On-board fueling systems
  • Gas containment solutions
  • Installation and maintenance
  • Recurring support revenue
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Worthington’s Two-Engine Revenue Model Drives Stability

Worthington Industries, Inc. ties revenue to two big engines: Worthington Steel net sales of about $3.2 billion in fiscal 2025 and Worthington Enterprises net sales of about $3.1 billion. The mix spans processed steel, contract processing, cylinders, consumer products, and systems and services, with recurring replacement and support revenue helping smooth cyclical swings.

Revenue stream FY2025 scale
Worthington Steel About $3.2 billion
Worthington Enterprises About $3.1 billion

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