{"product_id":"omab-marketing-mix","title":"(OMAB) Grupo Aeroportuario del Centro Norte, S.A.B. de C.V. Marketing Mix Research","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-List-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eUnlock Strategic Clarity\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eThis Grupo Aeroportuario del Centro Norte, S.A.B. de C.V. 4P's Marketing Mix Analysis shows how the company’s Product, Price, Place and Promotion choices support its airport services and commercial revenue streams; this page includes a real preview of the analysis so you can evaluate style and content. Purchase the full version to receive the complete, ready-to-use report.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-wrapper\"\u003e\n\u003cdiv class=\"container_new_design pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"sub-highlight-wrapper_heading\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Icon-1.svg\" alt=\"Icon\"\u003e\n\u003ch2\u003eProduct\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Checkmark-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003e13-airport concession portfolio\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eGrupo Aeroportuario del Centro Norte’s core product is its 13-airport concession portfolio in Mexico, and in 2025 that platform still defined the Company Name’s value mix. The network serves passengers and airlines across multiple cities, so it supports both aeronautical fees and non-aeronautical income instead of relying on one airport alone.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Checkmark-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCore aeronautical services\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eCore aeronautical services are Grupo Aeroportuario del Centro Norte, S.A.B. de C.V.'s main operating base: passenger handling, aircraft landing and parking, boarding and unloading, walkway management, and airport security. These services are sold through the airport system to airlines and travelers, and they are delivered under long-term concessions across its 13-airport network in Mexico. They drive the company’s day-to-day traffic flow and make the rest of the airport model work.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Product-Image.png\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-box-border\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Checkmark-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCommercial airport space\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eGrupo Aeroportuario del Centro Norte, S.A.B. de C.V. uses commercial airport space across its 13 airports to lease retail, restaurant, ad, and parking units. This turns terminal footfall into rentable customer flow and lifts non-aviation revenue, which is less tied to airline traffic swings. It also improves the passenger experience by keeping services inside the terminal.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003ch3\u003eHotel operations\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eGrupo Aeroportuario del Centro Norte, S.A.B. de C.V. runs NH Collection Mexico City Airport Terminal 2 and Hilton Garden Inn Monterrey Airport, so Hotel operations extend the offering beyond airside services. The product serves travelers, crews, and airport users, and it adds non-aeronautical income that reduces reliance on landing and passenger fees.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eTwo branded airport hotels\u003c\/li\u003e\n\u003cli\u003eServes transit guests and crews\u003c\/li\u003e\n\u003cli\u003eDiversifies revenue mix\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003ch3\u003eIndustrial parks and cargo logistics\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eGrupo Aeroportuario del Centro Norte, S.A.B. de C.V. has widened Product beyond airports into industrial parks, real estate, air cargo logistics, and construction services. Its VYNMSA partnership at Monterrey airport supports an industrial park tied to one of its 13 airport hubs, which deepens adjacent infrastructure income and supports long-term asset monetization.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eExpands beyond aeronautics.\u003c\/li\u003e\n\u003cli\u003eUses Monterrey airport land.\u003c\/li\u003e\n\u003cli\u003eTargets steady non-aero revenue.\u003c\/li\u003e\n\u003cli\u003eStrengthens asset value over time.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-box-border\"\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Checkmark-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003e13 Airports Powering Mexico’s Airport and Non-Aeronautical Growth\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eGrupo Aeroportuario del Centro Norte’s product is its 13-airport concession network in Mexico, centered on 2025 passenger handling, aircraft services, and airport security. The mix also includes retail, food, parking, and ad space, which helps convert passenger traffic into non-aeronautical income. Two airport hotels and the Monterrey-linked VYNMSA industrial park widen the offer beyond air travel.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eProduct\u003c\/th\u003e\n\u003cth\u003eScope\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eAirports\u003c\/td\u003e\n\u003ctd\u003e13 in Mexico\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eHotels\u003c\/td\u003e\n\u003ctd\u003e2 branded assets\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAdjacencies\u003c\/td\u003e\n\u003ctd\u003eRetail, parking, industrial\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"product-includes\"\u003e\n\u003cdiv class=\"product-includes__container\"\u003e\n\u003ch2 id=\"product-includes-title\" class=\"product-includes__title\"\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-includes__grid\"\u003e\n\u003cdiv class=\"include-card\"\u003e\n\u003cdiv class=\"include-card__icon-wrap\"\u003e\n\u003cimg class=\"include-card__icon\" src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Detailed Word Document icon\"\u003e\n\u003c\/div\u003e\n\u003ch3 class=\"include-card__heading\"\u003e\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp class=\"include-card__text\"\u003eDelivers a concise, company-specific 4P’s analysis of OMA’s airport services, pricing, channels, and promotion strategies.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"include-card\"\u003e\n\u003cdiv class=\"include-card__icon-wrap\"\u003e\n\u003cimg class=\"include-card__icon\" src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Customizable Excel Spreadsheet icon\"\u003e\n\u003c\/div\u003e\n\u003ch3 class=\"include-card__heading\"\u003e\u003cstrong\u003eEditable Excel File\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp class=\"include-card__text\"\u003eCondenses Grupo Aeroportuario del Centro Norte’s 4Ps into a quick, decision-ready snapshot for faster planning and alignment.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"include-card\"\u003e\n\u003cdiv class=\"include-card__icon-wrap\"\u003e\n\u003cimg class=\"include-card__icon\" src=\"\/cdn\/shop\/files\/GENERAL-Reference-Icon.svg\" alt=\"References icon\"\u003e\n\u003c\/div\u003e\n\u003ch3 class=\"include-card__heading\"\u003e\u003cstrong\u003eReference Sources\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp class=\"include-card__text\"\u003eCites audited filings, ASA traffic stats, Banxico, SCT, industry reports and investor presentations to validate airport traffic, pricing, and competitive assumptions.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"pr-shrt-dscr-wrapper\"\u003e\n\u003cdiv class=\"container_new_design pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"sub-highlight-wrapper_heading\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Icon-1.svg\" alt=\"Icon\"\u003e\n\u003ch2\u003ePlace\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Checkmark-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eMexico-wide airport footprint\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eGrupo Aeroportuario del Centro Norte operates 13 airports across Mexico, including Monterrey, Acapulco, Mazatlán, Zihuatanejo, Ciudad Juárez, Reynosa, Chihuahua, Culiacán, Durango, San Luis Potosí, Tampico, Torreón, and Zacatecas.\u003c\/p\u003e\n\u003cp\u003eThis Mexico-wide footprint reaches multiple regional markets, so the Company can serve both domestic and international traffic flows.\u003c\/p\u003e\n\u003cp\u003eIts spread also reduces dependence on any single city and supports broader route diversity.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Checkmark-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eMonterrey hub\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eMonterrey International Airport is Grupo Aeroportuario del Centro Norte’s key hub, handling more than 13 million passengers a year and linking air travel with cargo and business demand. The site also includes Hilton Garden Inn and the VYNMSA industrial park partnership, so it works as an aviation, hospitality, and logistics center. That mix supports both passenger traffic and corporate activity in one place.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Place-Image.png\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-box-border\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Checkmark-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eTerminal-based distribution\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eGrupo Aeroportuario del Centro Norte, S.A.B. de C.V. sells commercial services inside its 13-airport network, right where passengers move through terminals. Retail, food, parking, and ads are placed in high-traffic zones, so the place strategy stays captive and location-based. In 2025, this model kept non-aeronautical revenue tied to passenger flow, making the airport journey itself the point of access.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003ch3\u003eMexico City headquarters\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eGrupo Aeroportuario del Centro Norte, S.A.B. de C.V. keeps its corporate center in Mexico City, Mexico, so central management sits close to national aviation decision-making. That helps coordinate its 13-airport network, manage regulatory and commercial ties, and align operations across terminals that handled 22.9 million passengers in 2024.\u003c\/p\u003e\n\u003cp\u003eMexico City also gives the Company faster access to federal authorities, airlines, and partners, which matters for permits, tariffs, and route planning.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eHeadquarters: Mexico City\u003c\/li\u003e\n\u003cli\u003eSupports 13 airports\u003c\/li\u003e\n\u003cli\u003e2024 passengers: 22.9 million\u003c\/li\u003e\n\u003cli\u003eCloser to national regulators\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003ch3\u003eAirside and landside coverage\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eGrupo Aeroportuario del Centro Norte, S.A.B. de C.V. spreads service across airside and landside areas in its 13-airport network, so it can earn from aircraft operations and passenger spending at the same site. Airside covers movement, safety, and gate-related work, while landside adds retail, parking, transport, and hotels. That dual reach lifts convenience and helps capture value across the full travel chain.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eAirside drives core airport operations.\u003c\/li\u003e\n\u003cli\u003eLandside adds non-aeronautical sales.\u003c\/li\u003e\n\u003cli\u003eOne site, multiple revenue points.\u003c\/li\u003e\n\u003cli\u003eMore touchpoints, higher spend potential.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-box-border\"\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Checkmark-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003e13-Airport Network Powers 22.9M Passengers Through Monterrey Hub\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eGrupo Aeroportuario del Centro Norte places 13 airports across Mexico, with Monterrey as its main hub and traffic anchor. Its network spans major regional markets like Acapulco, Mazatlán, Chihuahua, and Culiacán, so the Company captures both domestic and international flows. This wide footprint also helps reduce reliance on one city.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003ePlace factor\u003c\/th\u003e\n\u003cth\u003eData\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eAirports\u003c\/td\u003e\n\u003ctd\u003e13\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e2024 passengers\u003c\/td\u003e\n\u003ctd\u003e22.9M\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eMain hub\u003c\/td\u003e\n\u003ctd\u003eMonterrey\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eWhat You See Is What You Get\u003c\/span\u003e\u003cbr\u003eGrupo Aeroportuario del Centro Norte, S.A.B. de C.V. Reference Sources\u003c\/h2\u003e\n\u003cp\u003eThe preview shown here is the actual, full 4P's Marketing Mix analysis for Grupo Aeroportuario del Centro Norte, S.A.B. de C.V.—the same comprehensive document you’ll receive instantly after purchase, covering Product, Price, Place, and Promotion with actionable insights.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview-Image.png\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-wrapper\"\u003e\n\u003cdiv class=\"container_new_design pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"sub-highlight-wrapper_heading\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Promotion-Icon-1.svg\" alt=\"Icon\"\u003e\n\u003ch2\u003ePromotion\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Checkmark-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAirline and tenant sales\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eGrupo Aeroportuario del Centro Norte promotes airline and tenant sales mainly through direct B2B talks with airlines, retailers, restaurants, transport firms, and cargo operators. With 13 airports, it uses its terminal traffic and airport capacity to sell route rights and commercial leases. The aim is simple: fill space, raise tenant mix, and lift non-aeronautical revenue.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Checkmark-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAirport branding\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eGrupo Aeroportuario del Centro Norte uses airport branding at its 13 airports to turn terminals into visible marketing space. Signage, passenger touchpoints, and commercial areas help build recognition and make each site feel like a regional gateway. This also supports trust with travelers and business partners by tying the service experience to a consistent brand presence.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Promotion-Image.png\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-box-border\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Checkmark-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAdvertising inventory\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eGrupo Aeroportuario del Centro Norte, S.A.B. de C.V. can turn airport media into paid promotion, because it operates 13 airports across northern Mexico. Ads inside terminals reach passengers, visitors, and employees, giving brands high-traffic exposure at the point of travel. This makes advertising inventory a monetized in-airport channel and a non-aeronautical revenue stream.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003ch3\u003eInvestor communications\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eGrupo Aeroportuario del Centro Norte, S.A.B. de C.V. uses investor relations to promote its scale and stability as the operator of 13 airports in northern and central Mexico. Its filings and earnings updates show traffic trends, revenue mix, and capex plans, so investors can track how passenger growth and non-aeronautical income support cash flow. This transparency is core corporate promotion.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e\u003cp\u003e13 airports\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp\u003eTraffic, revenue, capex disclosure\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp\u003eShows scale and diversification\u003c\/p\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003ch3\u003ePartnership visibility\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eGrupo Aeroportuario del Centro Norte, S.A.B. de C.V. uses alliances to widen promotion beyond airport terminals: its 13-airport network and projects like VYNMSA industrial park help the brand reach industrial tenants, investors, and travelers. This cross-sector exposure signals scale and quality, which supports trust in both aviation and real estate.\u003c\/p\u003e\n\u003cp\u003eHotel flags such as NH Collection and Hilton Garden Inn add visible proof of service standards, so the brand stays in front of higher-value guests and business partners. These links strengthen credibility and make Grupo Aeroportuario del Centro Norte, S.A.B. de C.V. look more like a regional platform than just an airport operator.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e13 airports expand reach.\u003c\/li\u003e\n\u003cli\u003eVYNMSA widens industrial visibility.\u003c\/li\u003e\n\u003cli\u003eNH and Hilton lift brand trust.\u003c\/li\u003e\n\u003cli\u003ePartnerships signal scale and quality.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-box-border\"\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Checkmark-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003e13 Airports, Strong Sales and Branding Drive Growth\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eGrupo Aeroportuario del Centro Norte promotes through direct airline and tenant sales, pushing route rights, leases, and airport services across its 13 airports. It also uses terminal branding and paid in-airport media to keep the brand visible to travelers and business partners. Investor updates then reinforce scale, traffic trends, and revenue mix.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eItem\u003c\/th\u003e\n\u003cth\u003eData\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eAirports\u003c\/td\u003e\n\u003ctd\u003e13\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePromotion\u003c\/td\u003e\n\u003ctd\u003eB2B sales, branding, media\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDisclosure\u003c\/td\u003e\n\u003ctd\u003eTraffic, revenue, capex\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-wrapper\"\u003e\n\u003cdiv class=\"container_new_design pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"sub-highlight-wrapper_heading\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Price-Icon-1.svg\" alt=\"Icon\"\u003e\n\u003ch2\u003ePrice\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Checkmark-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAirport tariff structure\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eGrupo Aeroportuario del Centro Norte, S.A.B. de C.V. prices access through regulated airport tariffs and concession-based service charges, not consumer retail alone. The Company operates 13 airports, so these fees directly link to runway, terminal, and security access under approved commercial agreements.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Checkmark-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eLanding and parking fees\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eLanding and parking fees are OMA’s core aeronautical price, charged to airlines for each aircraft use of airport facilities. In 2024, OMA served about 26.3 million passengers across 13 airports, so these fees turned high traffic and apron use into recurring revenue. They also support airside capacity monetization without heavy extra sales effort.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/MARKETING-MIX-Content-Price-Image.png\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-box-border\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Checkmark-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003ePassenger service charges\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003ePassenger service charges are a core monetization lever for Grupo Aeroportuario del Centro Norte, S.A.B. de C.V., since they fund boarding, unloading, and security tied to each passenger flow. In 2025, this pricing model stayed volume-led: more travelers mean higher fee revenue, while airport agreements cap and shape what can be charged.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003ch3\u003eCommercial rents and concessions\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eGrupo Aeroportuario del Centro Norte prices retail, restaurant, parking, and advertising space through leases and concession contracts across its 13 airports, so the model generates recurring non-aeronautical income. Commercial terms are strongest in high-traffic terminals, where landlords can charge more for prime locations and premium space types. \u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eLease and concession pricing drives recurring cash flow.\u003c\/li\u003e\n\u003cli\u003ePrime terminals can command higher rents.\u003c\/li\u003e\n\u003cli\u003eParking and ads add non-aeronautical revenue.\u003c\/li\u003e\n\u003cli\u003eLocation, traffic, and space type set the price.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eThat pricing power matters because commercial income helps balance airline-driven volatility and supports steadier margins. In practice, the best spots are the post-security, high-footfall areas, where tenant sales potential is highest and concession fees can be set more aggressively. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003ch3\u003eHotel, cargo, and industrial lease pricing\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eGrupo Aeroportuario del Centro Norte, S.A.B. de C.V. prices hotel rooms, cargo services, and industrial park leases separately from airport fees, using market-based rent and service rates. This keeps revenue tied to real estate use and logistics demand, and it broadens income beyond aeronautical charges. The mix supports steadier cash flow when passenger traffic softens.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e\u003cp\u003eSeparate pricing from airport tariffs\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp\u003eMarket-based rent and service rates\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp\u003eLinks price to demand and utility\u003c\/p\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cp\u003eDiversifies beyond aeronautical revenue\u003c\/p\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-box-border\"\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Checkmark-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eRegulated Tariffs Drive OMA’s 2025 Airport Pricing\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003ePrice for Grupo Aeroportuario del Centro Norte, S.A.B. de C.V. is set mainly by regulated airport tariffs, so airline fees and passenger charges depend on approved agreements, not free retail pricing. In 2025, the model scaled across 13 airports and about 26.3 million passengers, which kept aeronautical revenue volume-led. Non-aeronautical rents, parking, and ads add higher-margin pricing where traffic is strongest.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003e2025 Price Driver\u003c\/th\u003e\n\u003cth\u003eKey Data\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eAirports\u003c\/td\u003e\n\u003ctd\u003e13\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePassengers\u003c\/td\u003e\n\u003ctd\u003e26.3 million\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePricing base\u003c\/td\u003e\n\u003ctd\u003eRegulated tariffs\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"DCF Analyst","offers":[{"title":"Default Title","offer_id":57234776260873,"sku":"omab-marketing-mix","price":5.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0942\/8045\/0313\/files\/omab-marketing-mix.webp?v=1785727451","url":"https:\/\/dcfanalyst.com\/products\/omab-marketing-mix","provider":"DCF Analyst","version":"1.0","type":"link"}