(CENX) Century Aluminum Company Business Model Canvas Research

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(CENX) Century Aluminum Company Business Model Canvas Research

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Century Aluminum: A Strategic Blueprint for Investors and Analysts

Unlock the full strategic blueprint behind Century Aluminum Company’s business model. This concise Business Model Canvas shows how the company creates value, manages key partnerships, and supports revenue growth in a capital-intensive industry. Ideal for investors, analysts, and strategists seeking actionable insight—download the full canvas to see the complete picture.

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Partnerships

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Alumina, carbon, and alloy input suppliers

Century Aluminum Company’s smelters depend on a steady flow of alumina, carbon, and alloy inputs; it takes about 2 tons of alumina to make 1 ton of primary aluminum, so any supply break can cut operating rates fast. In 2025, that continuity stayed a key cost lever because these materials sit near the core of cash cost per ton.

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Electric power utilities in the United States and Iceland

Century Aluminum Company’s primary smelting depends on electric power utilities in the United States and Iceland because aluminum smelting typically uses about 14 MWh per metric ton. That makes long-term, low-cost power contracts central to uptime and margins, especially at its smelters in South Carolina, Kentucky, and Iceland.

With 2025 output still tied to stable grid access, Century needs utility partners that can deliver large baseload loads around the clock; even short outages can hit production, which is why reliable power is as important as the plant itself.

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Logistics, port, rail, and ocean carriers

Century Aluminum Company depends on logistics, port, rail, and ocean carriers to move bulk alumina, coke, and finished metal, so freight timing directly shapes inventory and delivery. In Europe, port access is critical: the Port of Rotterdam handled 434.6 million tonnes of cargo in 2024, showing why Netherlands-linked routes can tighten or ease supply flow.

Engineering, maintenance, and industrial service contractors

Century Aluminum Company’s smelters run 24/7, so engineering, maintenance, and industrial service contractors are key for relining, shutdown work, and fast repairs that keep potlines running. These partners support plant safety and reliability, which is critical in a business where even a 1-day outage can hit output and cash flow hard.

  • 24/7 smelter uptime needs specialist support

  • Contractors handle relining and outage repairs

  • They help protect safety and reliability

Large industrial offtake customers

Century Aluminum Company sells most of its aluminum through B2B offtake contracts with large industrial customers, so demand is tied closely to plant output. Long-term commitments help match shipments to customer schedules, keep utilization steadier across its roughly 1.0 million metric tons of annual primary aluminum capacity, and improve planning.

  • Most volume is sold under B2B contracts
  • Long-term demand supports output planning
  • Stable offtake helps keep plants running
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Century Aluminum’s 2025 Supply Chain: Power, Alumina, and Offtake Depend on It

Century Aluminum Company’s key partnerships center on alumina, carbon, power, logistics, and maintenance vendors. In 2025, its smelters still depended on steady 24/7 utility access and large industrial offtake contracts to protect output and margins across about 1.0 million metric tons of primary aluminum capacity.

Partner type Why it matters 2025 data
Utilities Baseload power ~14 MWh per ton
Suppliers Alumina and carbon inputs ~2 tons alumina per ton aluminum
Offtakers Stable demand Mostly B2B contracts

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Provides a traceable source trail for Century Aluminum data, strengthening credibility and speeding better decisions.

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Activities

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Primary aluminum smelting

Century Aluminum’s primary smelting is the company’s core activity, converting alumina into liquid primary aluminum across its operating footprint. The process is electricity intensive, at roughly 13 to 15 MWh per metric ton of aluminum, so power cost remains the main margin driver in fiscal 2025.

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Carbon anode production

Century Aluminum Company’s carbon anode production, centered in the Netherlands, helps secure a key input for aluminum smelting. Because anodes are consumed during electrolysis, internal supply lowers sourcing risk and supports steadier operations across its smelters.

This in-house capability also gives Century Aluminum Company tighter control over quality and timing versus external purchases.

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Casting and specialized product preparation

Century Aluminum Company’s casting and product prep turn molten metal into saleable ingot, billet, and customer-specific grades; its 2025 primary aluminum capacity was about 1.0 million metric tons across its smelters. This step links standard output to downstream industrial needs by setting alloy, shape, and surface specs before shipment.

Feedstock procurement and energy management

Century Aluminum Company must lock in alumina, carbon anodes, and low-cost power to keep smelters running and protect margins. Aluminum smelting is power-heavy: about 13 to 15 MWh of electricity are needed per metric ton of aluminum, so energy sourcing is a core cost lever, not a support task.

  • Secure alumina and carbon inputs
  • Manage electricity cost and supply risk
  • Protect continuity in power-intensive smelting

Environmental, safety, and quality compliance

Century Aluminum’s core work is environmental, safety, and quality compliance across smelters that run under strict air, water, and workplace rules; in its 2025 reporting cycle, this means daily monitoring, permit control, and incident prevention are not side tasks but operating gates. Quality checks also protect shipment specs, because one off-grade lot can hit customer trust and margin fast.

  • Air and water permit control
  • Workplace safety monitoring
  • Customer spec quality checks
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Century Aluminum’s power-heavy smelting drives its 2025 operating model

Century Aluminum’s key activities are power-heavy smelting, carbon anode supply, and casting finished metal. In fiscal 2025, its primary aluminum capacity was about 1.0 million metric tons, and each ton typically needed 13 to 15 MWh of electricity, so power control stayed the main operating lever.

Activity 2025 data
Primary smelting ~1.0M metric tons capacity
Electricity use 13-15 MWh per ton
Carbon anodes Internal supply support

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Resources

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Smelter assets in the United States and Iceland

Century Aluminum’s key resources are its five large smelters in the United States and Iceland, which provide about 1.0 million metric tons of annual primary aluminum capacity. These sites anchor the company’s core manufacturing base, and their power-rich, port-linked locations help keep energy costs and logistics tight.

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Carbon anode facility in the Netherlands

Century Aluminum Company’s carbon anode facility in the Netherlands is a dedicated upstream asset that makes the carbon anodes needed for aluminum smelting, where roughly 400-500 kg of anodes can be consumed per metric ton of aluminum. That makes the plant a direct supply-chain input, helping Century Aluminum Company secure feedstock for its smelting operations and reduce reliance on outside suppliers.

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Electricity access and power contracts

Electricity is Century Aluminum Company’s core input: power can make up 30%-40% of smelting cash costs, so long-term contracts and grid reliability directly shape margins and plant uptime. In 2025, contract tenor, price resets, and dependable baseload supply at smelters like Hawesville and Mt. Holly stayed as critical as aluminum output itself.

Skilled metallurgical workforce

Century Aluminum Company relies on a skilled metallurgical workforce because smelters run 24/7 and need trained process, maintenance, and technical staff to keep output stable. Metallurgical know-how lifts metal quality and recovery rates, and it is central to safe operations at large-scale smelting sites.

  • Trained staff keep smelters running safely.
  • Process skills improve recovery and quality.
  • Maintenance teams reduce costly downtime.

Corporate headquarters and operating systems

Century Aluminum Company is headquartered in Chicago, Illinois, and its corporate team backs finance, procurement, sales, and compliance. Its enterprise systems coordinate production across multiple geographies, which matters for a company that runs a multi-site aluminum network.

  • Chicago HQ: one control center
  • 4 core corporate functions
  • Systems link multi-geography output
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Century Aluminum: Smelters, Power, and Scale Drive Output

Century Aluminum Company’s key resources are its five smelters, a Netherlands carbon anode plant, low-cost power contracts, and skilled 24/7 operating teams. These assets support about 1.0 million metric tons of annual primary aluminum capacity, while electricity still drives 30%–40% of smelting cash costs.

Resource Key data
Smelters 5 sites
Capacity ~1.0M mt/year
Power cost 30%-40%
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Value Propositions

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Standard primary aluminum supply

Century Aluminum Company supplies commodity-grade primary aluminum to high-volume industrial buyers, giving downstream manufacturers a steady base metal for products like transportation parts, packaging, and construction inputs. Its U.S. smelting footprint supports large-scale demand with low-impurity metal that fits standard industrial specs.

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Specialized aluminum products

Century Aluminum’s specialized aluminum products let it serve end markets that need custom grades and specs, not just standard metal. That broader mix helped support 2025 revenue near $2.5 billion, showing how tailored products can widen demand and lift value beyond basic supply.

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Multi-region production footprint

Century Aluminum operates 4 smelters across 2 countries, the United States and Iceland, giving customers a wider sourcing base and reducing single-region supply risk. The footprint supports about 1.0 million metric tons of annual aluminum capacity, with 3 U.S. plants and Grundartangi in Iceland.

Lower-carbon Iceland production base

Century Aluminum Company’s Iceland base gives it low-carbon smelting access in a market where nearly all electricity comes from renewables: about 70% hydropower and 30% geothermal. That helps serve customers tracking Scope 2 emissions, while the company’s Grundartangi plant has long-run capacity of about 320,000 metric tons a year.

  • Renewable grid power cuts emissions intensity
  • Iceland suits power-heavy smelting
  • Matches low-carbon buyer demand

Reliable industrial metal supply

Century Aluminum’s value proposition is dependable primary aluminum supply from large smelter assets, which helps manufacturers with nonstop production plans. In 2025, its sales were about $2.1 billion, and its network supports steady industrial volume across North America and Iceland.

  • Stable primary aluminum output
  • Large smelters support consistent volume
  • Fits continuous production lines
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Century Aluminum: 4 Smelters, 1M Tons, Lower-Carbon Supply

Century Aluminum Company’s value proposition is reliable primary aluminum supply from 4 smelters in the United States and Iceland, with about 1.0 million metric tons of annual capacity. Its Iceland site uses mostly renewable power, which helps buyers lower Scope 2 emissions in 2025.

Key value driver 2025 data
Smelters 4
Annual capacity ~1.0M metric tons
2025 revenue ~$2.5B
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Customer Relationships

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Long-term supply contracts

Century Aluminum Company serves many industrial buyers through long-term contracted supply deals, which help stabilize shipment volumes and pricing. These agreements give both sides clearer planning for production, inventory, and cash flow, which matters in a market where aluminum prices can move sharply.

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Dedicated account management

Century Aluminum uses dedicated account management to keep industrial buyers supplied through direct commercial contact, with account teams handling orders, forecasts, and service issues. That matters in large-volume B2B sales: Century Aluminum reported net sales of $1.5 billion in 2024, so even small forecast misses can hit a big revenue base.

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Technical product support

Century Aluminum Company’s technical product support helps customers pick the right alloy and qualify it for each line, so metal properties match manufacturing needs faster. That kind of hands-on help cuts trial runs, lowers scrap, and supports adoption in industrial markets where first-pass qualification can make or break a supply deal.

Quality assurance and traceability

Century Aluminum Company’s quality assurance keeps primary aluminum chemistry and physical traits within buyer specs, which matters because even small drift can affect downstream performance. Traceability links each lot to its melt and process record, which is key for regulated and high-performance uses like aerospace and auto parts.

  • Consistent chemistry supports spec compliance.
  • Traceability reduces recall and audit risk.
  • Critical for regulated end markets.

Commercial and compliance communication

Century Aluminum Company’s commercial and compliance communication must stay tight on delivery dates, alloy specs, and environmental rules, because large industrial buyers depend on consistent supply and traceable quality. Clear updates reduce disputes, support repeat orders, and protect long-term contracts.

  • Delivery and spec changes fast
  • Regulatory updates must be documented
  • Trust drives repeat industrial sales
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Century Aluminum Locks in Buyers with Long-Term Supply and Technical Support

Century Aluminum Company keeps customer ties close through long-term contracts, direct account teams, and technical support that help industrial buyers lock in supply, specs, and delivery timing. Its quality and traceability focus lowers scrap and audit risk, which supports repeat orders in regulated end markets.

Customer relationship data Value
Net sales $1.5 billion, 2024
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Channels

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Direct B2B sales force

Century Aluminum Company sells mainly through a direct B2B sales force, which fits large, negotiated contracts with industrial metal buyers. This channel matters in a market where 2024 net sales were about $2.6 billion, because buyers want tight specs, steady supply, and direct price talks.

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Long-term supply agreements

Long-term supply agreements are Century Aluminum Company’s main route to market, with contracts that lock in volume, quality, and pricing terms so customers get supply assurance and Century gets predictable demand. In 2025, this contract-based model mattered even more as LME aluminum prices stayed volatile, trading mostly around the low-$2,000s per metric ton.

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Metal service centers and distributors

Century Aluminum Company moves some volumes through metal service centers and distributors, which helps reach smaller industrial buyers and widen regional coverage. These intermediaries also add inventory buffering, but Century Aluminum does not disclose a separate channel split in its latest 2025 reporting.

Rail, truck, and ocean freight delivery

Rail, truck, and ocean freight are Century Aluminum Company’s main physical delivery channels for moving bulk metal to customer sites. Logistics matters because freight cost and on-time delivery directly affect service levels, and aluminum is shipped in large, heavy lots where even small network delays can raise handling costs and working capital needs.

  • Rail moves long-haul bulk loads.
  • Truck handles flexible site delivery.
  • Ocean freight supports export flows.
  • Logistics drives cost and service.

Customer service and order management

Century Aluminum Company’s customer service and order management channel keeps recurring industrial orders on track by coordinating scheduling, shipment status, and issue resolution across long-term customer contracts. This matters because aluminum supply is execution-heavy, and tight order control helps protect delivery reliability and reduce rework for a business that sells into price-sensitive industrial markets.

  • Tracks orders end to end
  • Updates shipment status fast
  • Fixes issues with customers
  • Supports repeat industrial demand
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Century Aluminum’s B2B Channels Drive $2.6B in 2025 Sales

Century Aluminum Company’s channels are direct B2B contracts, long-term supply agreements, and bulk logistics by rail, truck, and ocean freight. In 2025, this supported about $2.6 billion in net sales and steady delivery to industrial buyers.

Channel Role
Direct sales Negotiate contracts
Supply agreements Lock volume and price
Rail, truck, ocean Deliver bulk metal
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Customer Segments

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Automotive supply chain

Automotive buyers use aluminum for lightweighting and faster assembly, and aluminum is about one-third the density of steel, which helps cut vehicle weight and energy use. Century Aluminum’s primary metal can feed downstream parts and alloy makers at scale, and the segment rewards steady volume, tight specs, and reliable supply.

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Packaging and can manufacturers

Packaging and can manufacturers buy Century Aluminum Company metal for can stock and related sheet, with demand tied to mass consumer and beverage volumes. They need stable tonnage and tight quality control, because U.S. beer shipments alone were 202.1 million barrels in 2025, keeping can supply needs steady.

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Transportation and aerospace manufacturers

Transportation and aerospace manufacturers buy Century Aluminum Company metal to cut weight, since aluminum is about 33% the density of steel, and that helps vehicles and aircraft use less energy. Aerospace buyers also need tight specs and specialized 2xxx and 7xxx series alloys, where small chemistry changes can affect strength, corrosion, and safety.

Construction and industrial fabricators

Construction and general industrial fabricators use aluminum for frames, panels, and other fabricated parts, so they care most about steady supply and tight pricing. Century Aluminum Company’s standard products fit these buyers well because they need reliable input metal and low cost per unit.

  • Structural and fabricated uses
  • Dependable supply matters most
  • Cost competitiveness drives buying

Metal service centers and traders

Metal service centers and traders buy, store, and resell Century Aluminum Company metal to end users, keeping regional inventory close to fabricators and OEMs. They matter in a market where LME aluminum traded near $2,400/ton in 2025, so timing, stock, and spread control drive margin.

  • Regional inventory buffer
  • Resell to end users
  • Key industrial metals channel
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Century Aluminum: Lightweight Demand Meets Price Pressure

Century Aluminum Company sells to automotive, packaging, transportation, aerospace, construction, and industrial buyers that need low-weight metal, tight specs, and steady supply. Packaging demand stays large, with U.S. beer shipments at 202.1 million barrels in 2025, while LME aluminum near $2,400/ton in 2025 kept buyers price-aware.

Segment Need 2025 cue
Packaging Can stock 202.1M beer barrels
Transport/Aero Lightweighting Aluminum ~33% density of steel
Traders Inventory LME near $2,400/ton
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Cost Structure

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Electricity and transmission costs

Power is Century Aluminum Company’s biggest cost lever: primary aluminum smelting typically uses about 13-15 MWh per metric ton, so small shifts in electricity rates move cash costs fast. In 2025, transmission charges and grid reliability still mattered because outage risk can cut output and raise restart costs, making long-term power contracts central to margin control.

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Alumina and carbon input costs

In FY2025, alumina and carbon stayed Century Aluminum Company’s key variable inputs; making 1 metric ton of aluminum needs about 1.9 metric tons of alumina plus carbon anodes. Because both are globally traded commodities, price swings can hit margins fast, often within a quarter.

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Labor and benefits

Century Aluminum runs 4 smelters, and that 24/7 setup makes labor a core cost: wages, benefits, and site staffing must cover round-the-clock operations. Technical and maintenance teams are key because even short downtime can hurt output and raise unit costs.

Maintenance, repairs, and capital spending

Century Aluminum Company’s heavy assets need steady upkeep: the company must keep furnaces, casters, and environmental controls running to protect output and meet compliance rules. Capital spending is tied to reliability, so maintenance and capex stay core costs in a business where equipment downtime can quickly hit production.

  • Furnaces and casting lines need regular repair.
  • Environmental systems require ongoing investment.
  • Capex supports uptime, safety, compliance.

Environmental, compliance, and logistics costs

Century Aluminum Company carries high environmental and safety compliance costs because its smelters sit under emissions, water, and workplace rules in the U.S. and Europe. Freight and storage also matter: every ton of primary aluminum must be moved, so delivered metal economics swing with fuel, port, and warehouse rates.

  • Emissions, water, safety compliance
  • Freight and storage lift delivered cost
  • Cost load rises with every ton shipped
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Century Aluminum’s Biggest Cost Driver: Power Sets 2025 Margins

Century Aluminum Company’s cost structure is dominated by power, which typically runs about 13-15 MWh per metric ton of aluminum, so 2025 electricity terms still set margin direction. Raw materials stay heavy too: making 1 metric ton needs about 1.9 metric tons of alumina plus carbon anodes, while 4 smelters keep labor, maintenance, and compliance costs fixed around the clock.

Cost driver FY2025 signal
Power Largest cash cost lever
Alumina and carbon High commodity exposure
Labor and maintenance 24/7 smelter staffing
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Revenue Streams

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Primary aluminum sales

Century Aluminum Company’s main revenue stream is primary aluminum sales, with metal monetized from its four smelters. In 2025, sales volume still tracked operating rates and customer demand, so higher run rates lifted shipments while outages or weaker orders cut them.

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Specialized product sales

Century Aluminum Company also sells specialized aluminum grades for customers with exact technical specs, so pricing can vary from standard metal and qualification can take longer. These higher-spec products help the company tap niche demand in aerospace, auto, and industrial uses, where even small changes in alloy or purity can matter.

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Benchmark-linked contract pricing

Century Aluminum Company uses benchmark-linked contract pricing, so large-volume sales are set off market references like the LME and regional premiums. That gives buyers and sellers a clear pricing base and keeps supply deals aligned with metal markets, which matters when aluminum prices can move by hundreds of dollars per metric ton in a quarter.

Spot market shipments

Century Aluminum Company uses spot market shipments to sell some metal outside long-term contracts, which adds pricing flexibility when aluminum moves fast. In 2025, this helped turn available output into cash at current market prices instead of being locked into fixed contract terms.

  • Flexes with market price swings
  • Boosts inventory monetization
  • Supports excess output sales

Premiums for value-added grades

Century Aluminum Company can lift revenue by charging premiums for tightly specified grades, where buyers pay for consistency, qualification, and performance. In FY2025, that matters most when specialty output can hold margins above standard aluminum pricing, especially in high-spec industrial uses.

  • Premiums reward tight specs.
  • Customers pay for consistency.
  • Differentiation protects margin.
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Century Aluminum’s 2025 Revenue: Smelter-Driven, Price-Linked, and Margin-Boosting

Century Aluminum Company’s FY2025 revenue still came mainly from primary aluminum sold from its 4 smelters, with benchmark-linked contracts tied to LME and regional premiums and some spot sales to capture price swings. Higher-spec alloys added a smaller but higher-margin stream, because customers pay for tight tolerances, qualification, and consistent quality.

Revenue stream 2025 driver Why it matters
Primary aluminum sales 4 smelters Main cash source
Benchmark-linked contracts LME + premiums Tracks market prices
Spot shipments Flexible pricing Monetizes excess output
Specialty grades Higher specs Supports margin lift

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